If a picture is worth a thousand words, then a video is worth a million. Even the most masterfully written text cannot compare with the authenticity and personality of video content.
And when it comes to convincing potential customers to spend their hard-earned money on your products, that sincerity isn’t just a nicety — it’s a necessity.
That’s why I put video testimonials front and center of The LinkedIn OS landing page:
Video is authentic, irresistible, and irreplaceable.
But you already know that. And that’s why you’re seeking the best online video testimonial software money can buy.
Here, we’ll cover the best video testimonial software and break down what makes each of them so effective.
Best video testimonial software
The most effective testimonial video software this year is:
- Testimonial.to
- StoryPrompt
- Videoask by Typeform
- Boast
- Widewail
- VideoPeel
- Trustmary
Best video testimonial software
The team at Testimonial just get it. They’ve transformed the grueling process of collecting, organizing, and displaying reviews into one that’s genuinely foolproof.
Here’s how I use it:
- Create a testimonial page for one of my digital products
- Prompt students to complete a review halfway through the course
- Automatically displays on my Wall of Love after being approved
It couldn’t be more simple.
Features
Here are the features that made Testimonial love at first sight:
- Wall of Love: Display all collected reviews in a single stream of praise, creating a powerful visual impact for potential customers.
- Customizable forms: Tailor the review submission form to match your branding and request specific information from your customers.
- Moderation controls: Review and approve each submission before it goes live, ensuring only high-quality and genuine testimonials are displayed.
- Mobile optimization: Testimonial pages and forms are fully responsive, making it easy for customers to leave reviews on any device.
- Integration options: Connect Testimonial.to with your favorite tools, like Zapier, to streamline your workflow and automate processes.
- Analytics: Gain insights into the performance of your testimonial page, including views and conversion rates.
> Go to Testimonial.to’s website
Best user-friendly testimonial software
StoryPrompt offers an intuitive and streamlined approach to collecting and showcasing video testimonials.
Its mission is simple: make it easy for you and your customers to tell compelling stories about their experiences with your products or services.
A user-friendly interface simplifies collecting and managing testimonials, while guided prompts help customers create engaging and authentic feedback.
You can then easily embed your testimonials on your site and share them across social media at your leisure.
Features
These features make StoryPrompt a fantastic choice:
- Guided video creation: Help your customers create engaging testimonials with prompts that guide them through the process, making sharing their experiences and thoughts easy.
- Custom branding: Personalize the look and feel of your testimonial collection page to match your brand identity.
- Embeddable widgets: Add testimonials to your website, blog, or landing pages with customizable widgets that display your customer stories in an attractive and organized manner.
- Social sharing: Encourage customers to share their testimonials on social media platforms, increasing your reach.
- Privacy controls: Decide whether to make your testimonials public or private.
- Analytics: Monitor views, engagement, and conversion metrics for your testimonial collection efforts.
> Go to StoryPrompt’s website
Best interactive testimonial software
Videoask takes video testimonials to a whole new level by making it an interactive and engaging experience for your clients.
It lets you ask questions directly through video, making the process more personal and encouraging accurate customer responses.
What sets Videoask apart:
- Its interactive video format makes the process more engaging and fun for your customers.
- You can ask follow-up questions based on customer responses, ensuring you receive detailed and valuable feedback.
- You can easily share the testimonials on your website or through social media.
This creates an immersive testimonial experience reminiscent of Typeform itself.
Features
Videoask’s features are a robust portfolio of conversion:
- Interactive video format: Engage your customers by asking questions directly through video, making the testimonial process more personal and compelling.
- Customizable video templates: Pick a template that matches your brand identity and create a consistent look for your testimonial videos.
- Follow-up questions: Ask additional questions based on customer responses to learn more about their experience.
- Video editing tools: Edit and trim your customer's testimonials to highlight the most impactful moments.
- Embeddable widgets: Put your customer testimonial videos on your website or landing pages with customizable widgets.
- Analytics: Track your testimonial videos' views, engagement, and conversion rates to optimize your strategy.
> Go to Videoask’s website
Best all-in-one testimonial software
Boast combines audio, video, and text-based testimonials into one easy-to-use platform. Its robust features and customization options make it an excellent choice for businesses who want to make page visits count.
Why I added Boast to this list:
- It's an all-in-one platform for collecting, managing, and displaying testimonials.
- Its integrations and tools streamline your testimonial process, saving you time and effort.
- It helps you build trust and credibility with your audience through authentic customer stories.
Boast makes testimonial collection and management easy, so you can focus on leveraging customer feedback to its fullest potential.
Features
Boast's feature set makes it a versatile and powerful testimonial solution:
- Multimedia testimonials: Collect video, audio, and text-based testimonials from your clients. Let them share their experiences in the format that suits them best.
- Customizable forms: Design testimonial submission forms tailored to your needs.
- Approval process: Monitor and approve testimonials before they appear on your site, ensuring their quality and authenticity.
- Testimonial display options: Choose from various display options, including sliders, grids, and lists, for visually appealing and organized customer testimonials.
> Go to Boast’s website
Best testimonial software for reputation management
Apart from collecting and showcasing customer feedback, Widewail manages your online reputation. With features like review monitoring and response management, Widewail keeps your brand's image positive and trustworthy.
Why I like Widewail:
- It combines testimonial collection with reputation management tools, supporting a solid online presence while showcasing customer success.
- Its user-friendly interface makes managing testimonials and reviews a hassle-free experience.
- Widewail helps you optimize your testimonial strategy and improve results.
Widewail helps businesses increase customer testimonials and maintain a great online reputation at the same time.
Features
Widewail's tools help you manage your reputation and testimonials efficiently:
- Review monitoring: Keep an eye on customer reviews across multiple platforms.
- Response management: Respond to customer reviews directly within Widewail so you can address any issues right away.
- Testimonial collection: Collect video, audio, and text-based testimonials from your customers.
- Integration with popular platforms: Widewail integrates easily with your existing marketing tools and platforms.
> Go to Widewail’s website
Best testimonial software for video submissions
Above all else, VideoPeel is user-friendly. It simplifies gathering and managing video-based customer feedback, specifically tailored for businesses that want to add a visual element to their testimonial strategy.
Personally, I like VideoPeel because:
- It's perfect for collecting, managing, and displaying customer videos.
- With a seamless user experience, you and your customers can participate easily.
- VideoPeel's analytics help you analyze testimonial videos and tweak your campaign.
Features
It's easy to collect, manage, and display video testimonials with VideoPeel's features:
- Video submission portal: Let your customers post their videos without downloading an app or creating an account.
- Video editing tools: Trim, edit, and add subtitles or captions for polished and professional testimonials.
- Embeddable video player: Add customer testimonials to your website, social media, or marketing materials with VideoPeel's embeddable video player.
> Go to VideoPeel’s website
Best testimonial software for simplicity and ease of use
Trustmary focuses on simplicity and ease of use, so it's perfect for businesses looking for a straightforward way to capture and display customer feedback.
People without much technical knowledge can easily collect, manage, and display testimonials. And, of course, Trustmary offers actionable insights and analytics to help you optimize your testimonial strategy.
Features
Trustmary's features are designed to make collecting, managing, and displaying testimonials simple and efficient:
- Easy testimonial collection: Gather video, audio, and text-based testimonials from your customers using a simple and user-friendly submission process.
- Customizable forms: Tailor testimonial submission forms to get the most relevant feedback possible.
- Display options: Choose from masonry, carousels, and lists to display your customer stories in style.
> Go to Trustmary’s website
Getting started with video testimonial software
Testimonials are irreplaceable for building trust with potential customers and showcasing the success of your products or services.
The right testimonial software will streamline the process of collecting, managing, and displaying customer feedback while providing crucial insight to inform your business holistically.
When choosing a testimonial tool, think about its ease of use, integrations, and ability to scale.
For me, the tool meeting those criteria best is Testimonial.to. Its comprehensive feature set and excellent customer support make it a no-brainer for my solopreneur operation.
Click here to check it out.