Essays
The Saturday Essay. On business, work, and building a life of your own.
- A Momentum "Hack" to Grow Your Audience
A momentum hack I discovered in 2018 that's been quietly compounding my audience growth ever since.
- Build a Better Founder Story
Nearly every relatable founder has a compelling backstory. Here's how to build yours — even if you think your story isn't interesting.
- Here's What I Learned Tweeting 365 Days in a Row.
I tweeted every single day for 365 days straight. 208,656 new followers and a few hard lessons later, here's what I'd do differently.
- My 2 Favorite Ways to Start a Side Business
Two business models that are easy to set up, need almost no money, and require zero employees.
- My Writing Process for 162.597M+ Impressions On LinkedIn.
162 million LinkedIn impressions. Here's the writing process behind every single post.
- 3 Steps to Fixing A Friend's Business
My friend Jake runs a $350K coaching business but couldn't figure out why growth had stalled. Three fixes changed everything.
- Why People Fail On Social Media
Most people fail on social media for one reason, and it has nothing to do with the algorithm.
- 5 Rules for a Permissionless Life
A Twitter thread from Naval Ravikant knocked me sideways during my burnout. Five rules that changed how I think about work and freedom.
- What I Learned from Impostor Syndrome
I can generally assess any situation with confidence — except my own accomplishments. Here's what impostor syndrome actually looks like from the inside.
- 5 Entrepreneurs. 5 Mistakes.
Five entrepreneurs share the biggest mistakes they made early on. Every one of them is avoidable.