Essays
The Saturday Essay. On business, work, and building a life of your own.
- 3 Big Business Lies (And the Actual Truth)
Three pieces of business advice that everyone repeats and almost nobody questions. They're all wrong.
- Context Switching Kills Productivity. Here's How to Beat It.
That 5-minute email check that turned into 45 minutes? There's a name for it, and it's silently destroying your productivity.
- Don't Be Shy. Ask For More Testimonials.
Testimonials added a full percentage point to my conversion rate. That's hundreds of thousands of dollars. Here's how to get better ones.
- Your Content is Obvious. It Shouldn't Be.
The difference between content that grows your audience and content that grows your revenue comes down to one thing: how obvious it is.
- 4 Lessons From $1.228M in Online Course Sales
Four hard lessons from selling $1.2M+ in online courses. The third one almost broke me.
- How to Gain 5000 (Twitter) Followers in 4 Simple Steps
Forget hacks and engagement pods. Here's the organic way to build your first 5,000 followers.
- Don’t Pick a Niche. Embrace an Obsession.
Everyone says to pick a niche. I say find an obsession instead. The difference changes everything.
- The Hub and Spoke Content Model for Social Media
Most creators post content and hope for sales. This system turns impressions into actual customers.
- 4 Questions for Better Weekly Productivity
Four questions I ask myself every Sunday night that keep me from burning out on Monday.
- How to Make Your First Dollar Online in 4 Steps
Making your first dollar on the internet changes everything. Here's how to do it this week.