Essays
The Saturday Essay. On business, work, and building a life of your own.
- How to Build Relationships With the Biggest Creators On Social Media
The biggest creators on social media are more reachable than you think. Here's how to actually connect with them.
- 5 Questions for Endless Content
One idea. Five pieces of content. A simple technique that ends the blank-page problem forever.
- 5 of My Favorite Tools for Online Business Growth
After years of trial and error, these are the five tools I'd keep if I had to start over.
- 4 Side Hustles to Earn $100,000+
Four side hustles that can realistically hit $100K. No gimmicks, no startup capital, no employees.
- 4 Common Copywriting Mistakes (Examples Included)
I published the same thread twice. One got 9,700 engagements. The other got less than 5%. Same content, different copywriting.
- Most Social Profiles Aren't Very Good. Here's How to Fix Yours.
Your social profile is the first thing people see and the last thing most creators optimize.
- 4 Steps to 1,000 True Fans
Finding 1,000 true fans isn't about going viral. It's about nailing four things most creators skip.
- How to Grow an Email List in 5 Simple Ways
I went from 0 to 21,163 email subscribers in 90 days. Five things made the difference.
- How to Go Viral on LinkedIn in 3 Steps
I broke down the opening of my most viral LinkedIn post ever. The anatomy of attention in three steps.
- How to 5x Your Hourly Rates In 4 Simple Steps
I went from $250/hour to $1,250/hour in my consulting business. The shift was simpler than you'd think.